E-commerce Code:  22.628    :  6
View general information   Description   Prior knowledge   Information prior to enrolment   Learning objectives and results   Content   View the UOC learning resources used in the subject   Guidelines on assessment at the UOC   View the assessment model  
This is the course plan for the first semester of the academic year 2024/2025. To check whether the course is being run this semester, go to the Virtual Campus section More UOC / The University / Programmes of study section on Campus. Once teaching starts, you'll be able to find it in the classroom. The course plan may be subject to change.
This course on e-commerce teaches a discipline that was born thanks to the development of general-purpose communication networks: the Internet. To study the technology associated with e-commerce, we will work on three main areas:

Firstly, databases. In e-commerce systems, the correct design and management of databases is extremely important, since one of the main characteristics of digital businesses is its high degree of automation. Databases play a key role in the management of information and automation of all kind of processes: purchases, sales, orders, stock management, etc.

Another important part of an e-commerce is the payment system. It is well known that the internet can be an insecure channel for exchanging information and conducting transactions. Therefore, implementing the right payment system and using proper cryptographic mechanisms to protect information is of utmost importance.

Finally, there is a part related to digital contents that is often overlooked, perhaps because it is something that rarely causes problems to final users, or rather, it is perceived as something positive: the fact that digital products and contents can be easily copied with perfect accuracy as many times as necessary. This makes piracy an inherent problem of our digital age. This issue, which often hinders the digitally-enabled sale or distribution of products, is currently generating significant research efforts. The present course will also cover this problem, and we will see different strategies for tackling piracy, along with their strengths and limitations.

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You must have passed the “Introduction to Databases” course before you take this course.

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You must have passed the “Introduction to Databases” course before you take this course.

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The competences developed in this course are the following:

  • Evaluate software solutions and draw up proposals for development projects, taking into account the resources, the available alternatives and the market conditions.
  • Understand the fundamentals of operating systems and computer networks so as to design and develop solutions that take into account each platform's specific features, available and shared resources, and the system's security.
  • Apply specific data processing, storage and administration techniques.
  • Propose and evaluate different technological alternatives for solving a specific software development problem.

From the above competences, this course focuses on  the following learning outcomes:

  • Identify the different systems that make up an e-commerce architecture as well as the different e-commerce alternatives, depending on the participants.
  • Apply the concepts of information security and the techniques available to protect systems in the different areas of e-commerce.
  • Understand the importance of databases as a repository of all the information that a company manages in the e-commerce environment.
  • Identify the two main types of information used in e-commerce applications: the one that refers to the company's sales operations and the one that is useful for decision-making.
  • Differentiate the existing electronic payment systems and recognize what their most important properties are.
  • Apply techniques for the protection of the copyright of electronic products.

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Module 1 - Introduction to electronic commerce
  • Basic concepts and e-commerce terminology.
  • The EDI standards.
  • Legal aspects of e-commerce.

Module 2 - Security in electronic commerce
  • Basic concepts of cryptography and information security.
  • Public key cryptography.
  • Security in e-commerce: data, payments and sales.

Module 3 - Information Management
  • Database structure for an e-commerce.
  • E-commerce data analysis.

Module 4 - Electronic payment systems
  • Credit card payments
  • E-wallet systems
  • SMS payments
  • Digital currency

Module 5 - Electronic copyright protection systems
  • Copyright protection of digital content.
  • Image watermarking
  • Video watermarking

Project 1 - Virtual store with basic web technology

Project 2 - Virtual store with Prestashop

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The assessment process is based on students' own work and the assumption that this work is original and has been carried out by them.

In assessment activities, the following irregular behaviours, among others, may have serious academic and disciplinary consequences: someone else being involved in carrying out the student's assessment test or activity, or the work being not entirely original; copying another's work or committing plagiarism; attempting to cheat to obtain better academic results; collaborating in, covering up or encouraging copying; or using unauthorized material, software or devices during assessment.

If students are caught engaging in any of these irregular behaviours, they may receive a fail mark (D/0) for the assessable activities set out in the course plan (including the final tests) or in the final mark for the course. This could be because they have used unauthorized materials, software or devices (e.g. social networking sites or internet search engines) during the tests, because they have copied text fragments from an external source (internet, notes, books, articles, other student's projects or activities, etc.) without correctly citing the source, or because they have engaged in any other irregular conduct.

In accordance with the UOC's academic regulations , irregular conduct during assessment, besides leading to a failing mark for the course, may be grounds for disciplinary proceedings and, where appropriate, the corresponding punishment, as established in the UOC's coexistence regulations.

In its assessment process, the UOC reserves the right to:

  • Ask the student to provide proof of their identity, as established in the university's academic regulations.
  • Request that students provide evidence of the authorship of their work, throughout the assessment process, both in continuous and final assessment, by means of an oral test or by whatever other synchronous or asynchronous means the UOC specifies. These means will check students' knowledge and competencies to verify authorship of their work, and under no circumstances will they constitute a second assessment. If it is not possible to guarantee the student's authorship, they will receive a D grade in the case of continuous assessment or a Fail in the case of final assessment.

    For this purpose, the UOC may require that students use a microphone, webcam or other devices during the assessment process, in which case it will be the student's responsibility to check that such devices are working correctly.

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You can only pass the course if you participate in and pass the continuous assessment. Your final mark for the course will be the mark you received in the continuous assessment.

 

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